Ogilvy & Mather hired me to develop 20 icons for their upcoming campaign. Most of the icon marks had to have the BP logo/elements worked into the image in some fashion. I worked over a holiday to meet their deadline. The icons were used prominently within their advertising. I had the pleasure of seeing my artwork at the gas station when I was filling up the car.
All images used with permission from Pixel Boy Studio, Inc.
I art directed this Frito-Lay packaging insert for Frankel/Arc Worldwide. The writer and I collaborated on developing unusual tic-tac-toe games that the kids could play with the actual Cheetos food. Frito-Lay copyrighted our game ideas.
I was the creative director on this campaign to build awareness to Loyola Medicine's Homer Glen out-patient facilities. The project entailed: direct mailers with magnets for refrigerators at home, print ads, vehicle wraps, new mover inserts, newspaper wraps and billboards. There were multiple phases to the campaign involving quite a bit of organization.
Action for Healthy Kids is a national network of volunteers helping schools and kids learn to be healthier. This was a promotional kit for teachers to bring awareness to the classroom. The boxed kit included a binder filled with teaching materials, flash cards, a DVD and more. I was responsible for the art direction, logo design and website design. The visual is a 3D rendering of the elements before they were near completion. The client requested a new identity mark but wanted it to keep to the current logo's green burst. They were ecstatic about the web and logo concepts.
This was for the Loyola University Health System's Heart and Vascular services department. I pitched for this project with a copywriting partner--working closely with a Loyola account director. Overall, the project took three months mostly due to the research involved and scheduling photography within the operating rooms. The only restrictions were to keep the departments color purple scheme. Otherwise, I had complete freedom and the client was very open-minded.
Edge Alliance annual report that I art directed as a charitable contribution. I completed the entire booklet over the weekend.
A Loyola Medicine Orthopedic Awareness mini-brochure with four inserts and four mailers. I was the creative director and did the illustrations too. The concept was to display the models interacting with illustrated ever day activities. This direction met the exciting and informative goal of the project without going over budget.